Customer app
Parcel delivery, shopping, stores, orders and favourites.
Case Study · Delivery & Market App
FawaExpress is a delivery, shopping and wholesale market app for Burkina Faso: send a parcel by moto, buy from verified local vendors and stores, and join as a vendor or delivery man.





Overview
Customers send a parcel across the city, shop trending products from local vendors and order from stores and supermarkets, all priced in CFA.
Send a parcel Standard or Express by moto.
Shop local from verified vendors and stores.
Order and pay in CFA.
Offers, Orders, Favourites and Profile sit in the bottom bar. From the profile, anyone can join as a delivery man or open a vendor store, and a loyalty level rewards every delivery.


Scope & deliverables
Parcel delivery, shopping, stores, orders and favourites.
Sign up with general and additional info.
Business info, logo, cover, location, zone, TIN and certificate.
Challenge & solution
Offline · Word of mouth
Send · Shop · Order · Deliver
FawaExpress · Key features
Everything a customer, a vendor and a delivery man needs, in one orange app.
01 / 06 features
Auto-playing. Hover to pause






The fastest delivery in town, with a FAWA Pro level that turns deliveries into FAWA points.
Trending products from local vendors with discounts, Verified badges and one-tap ordering in CFA.
Home & Beauty, Grocery & Drinks, High-Tech & Accessories, Fashion & Clothing, and today's deals.
Filter all, newly joined, popular and top rated stores, with delivery time and distance.
Business name, logo and cover, location and zone, delivery time, TIN and certificate.
General and additional info, a +226 phone number and a profile photo.
Technology
A customer app with zone-based delivery, maps for store and delivery locations, vendor and delivery man onboarding, French and English, and a full dark mode. The admin web panel is next.
Chosen for
Moto delivery, the fastest in town.
Verified vendor badges.
FAWA levels and points.
French or English, light or dark mode.
App screens
Swipe through the real screens of the FawaExpress app.












Philosophy
A bold orange app with big, clear buttons, built for quick orders on the go.
FastLocalTrustedRewarding
Orange for every action, deep navy for the main send button, and the yellow arrow from the logo.
Standard or Express by moto.
20 motos across Ouaga.
Speed7h–23hEvery day
Verified vendor badges.
Fawa and verified vendors.
Trust4Categories
Anyone can open a vendor store.
TIN and certificate checks.
Vendors2Steps
Levels for every delivery.
25,000 FAWA points at 1,000 deliveries.
Loyalty4Level
Tokens
The FawaExpress palette: express orange, the logo's yellow arrow, deep navy and a dark mode.
Color palette 5
#fd5a00
rgb(253,90,0)
Splash & buttons
#ff6b00
rgb(255,107,0)
Logo & actions
#ffc400
rgb(255,196,0)
Logo arrow
#0d243c
rgb(13,36,60)
Send button
#0d1722
rgb(13,23,34)
Dark mode
Components
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